Addendum - Newsletter chairs.ws n.02 February 2011

PROGETTARE UN ELEMENTO DI DESIGN


If you cannot fly, dream!

What inspires Alessandro Loschiavo is the movement in the natural environment, , the elegance and slenderness of wild animals walking in the savannas or swimming in the seas. Originality is the keyword: never banal or predictable, his work floats in the unknown, his design resumes thesis and antithesis, in perfect balance as a precision machinery, a plot where all details fall into place, form and function and material. Every single project is the synthesis of an abstraction, the design of a primal form that turns into solid yet extremely light furniture.

Born in Rome in 1966 where he graduated in industrial design at the I.S.I.A., Alessandro Loschiavo starts shining during his school days by winning the Notte&Dintorni competition published by the Architecture Faculty at Palermo university. Working as freelance since 1993, in the field of industrial design and furnishing complements,  he cooperated with many influential names in Italy and abroad (mainly Japan) such as Alpi, Crassevig, CSI Montedison, Röhm Italia, Kawatsura SHI-KI, Maòli, Montell, Vanon, Yos-Collection.

Besides the considerable three solo art exhibitions, his works have been invited all over the world in other collective exhibitions, among which the Chelsea Art Museum in New York, the China Design Alliance in Beijing, the Designmai 2005 in Berlin, the Gewerbe Museum in Winterthur/Zurich, the Hillside Gallery and the Living Design Gallery in Tokyo, the Science & Technology Museum in Shanghai, the 100% Design East in London, the 2000 Biennale Internationale Design in Saint Etienne (France). He also curated a few exhibitions dedicated to the design culture in Roma and Milan.

For four years in a row he’s been awarded the Good Design Award, the most ancient design prize in the US, given by the Chicago Athenaeum, Museum for Architecture and Design, with the products I Sapidi and Fiordifoto for Aliantedizioni in 2004 and 2006, the Jap-puccino in 2005 for Kawatsura SHI-KI and the Walking Family in 2007 for Maòli. A further product, Enòfila, designed for Aliantedizioni, has entered the permanent collection at the Triennale in Milan.

Since 1999 he is art director at Aliantedizioni, a collection of furnishing complements and dinner accessories in limited editions, with international customers such as Arango Miami, Avaya Italy, B&B Italy, Boffi, Colette Paris, Compaq Italy, Cushman&Wakefield, Dreamworks Los Angeles, Dune New York, Hewlett-Packard Italy, Max Mara, Mercedes Benz, Thomas Goode & Co. London.

The designer has been design teacher by the Accademia di Belle Arti in Macerata and by the Institute of European Design in Roma. Since 2000 he works and lives in Milan.

Alessandro Loschiavo
designer


Contacts:

Alessandro Loschiavo design
via G. Regaldi, 22


Tel./Fax +39 02 66200150

www.aled.it
info@aled.it